The way of doing business has changed from what it used to be ten or 15 years ago. Traditional advertising mediums like television and print are not enough in today’s day and age. The world is going digital. Statistics say that more than 53% of the world’s population is consuming information through digital media. With […]

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When launching a product, you need to take care of a lot of variables. It is exciting and stressing at the same time. Business ventures grow through the reputation of their products. So being a business owner, you must market the product on different channels. This is to ensure a maximum possible reach, some of […]

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Again, it is that time of the year when you need to put thought over your digital marketing strategy. As the weather starts getting cool down, the brains of marketers begin to warm up and make an estimate about the budget of New Year. The million dollar question that pops up is that what platforms […]

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As per the survey conducted by Assocham, only 7% of MBAs in India are employable despite huge demand in the industry. The reason behind this is a lack of required skills and education. Actually, these students have good theoretical knowledge but they lack practical knowledge. And the worse thing is that the numbers of business […]

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